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Smartphones are in nearly every pocket or purse, and many people who use them have an opinion about the companies that make them. Companies are competing for attention in the market and many claim to offer the most power, the highest variety of features and other desirable elements. However, it is actually a much smaller company with nearly no track record that offers the most powerful smartphone.
TRI, or Turing Robotic Industries, has made a big impact on the market in a fast manner. Last year, the company generated buzz around its name when it announced its debut smartphone. The phone is a secure handset that is created from unbendable liquid metal. The company recently revealed the specs of its new devices, the Cadenza and Monolith Chaconne, and was met with overwhelming skepticism for those who believe in the leading companies on the market.
When you look at the spec sheets for the phones from TRI, it is easy to understand why skepticism is the first emotion. The super phones are futuristic in nature and boast things like 830 chipsets, 12 GB of RAM, a 60-megapixel camera, and 1TB of storage. The newer phones boast even more power and storage, and they even come with a slide-out keyboard. To put it in simple terms, consumers believe what they can see and use. They need to see the phone before they believe in its overall power.
Putting the phones into consumer hands has been an issue. TRI took pre-orders and promised to get the phones out by Christmas 2015. The date was moved back as an untested phone was drafted for a replacement. The handset was then pushed back into 2016, and the final product is set to arrive before the year ends. Those who ordered the phones handed over $600 over a year ago, but they are being upgraded to better models for free and there will be no shipping charges. TRI doesn’t seem concerned about the glitches. The company states that its customers feel valued because their orders have been upgraded at no extra charge.
TRI has had a bumpy road in getting out its first product, but the small, new firm argues that it is merely encountering issues larger companies have dealt with in the past. TRI is funded by its partners without venture capital funds, so it has limited resources and is only able to work on solving one issue at a time. It has tackled quite a large issue in dealing with a smartphone made of liquid metal, and the delays mostly stemmed from forming that liquid metal. Once the process is harnessed, the same methodology can be utilized in other areas.
TRI insists that the numbers on the phone spec sheets were not grabbed out of thin air. They plan to back them up with concrete evidence in the phones they are creating. The phones they are putting together come from years of research and development in order to be at the forefront of seismic changes in the mobile tech industry. TRI plans to have the ultimate prototype available in the near future, and they feel it will be like going from a standard phone to smartphone. The processing power will shift and a new rulebook will be written, possibly with TRI at the head of the industry.